about

The car insurance industry is broken

They charge you more based on things that have nothing to do with how you drive. They point to gender, job title, marital status and even your credit score—which is systematically biased against vulnerable communities and has nothing to do with how you drive. They don’t want to change the system. We do.

LOOP is different. We’re building fair, equitable, and affordable insurance based on how and where you drive. We put people first, treating our members with respect and dignity—making sure they can chat with an understanding person, not a frustrating bot. And as a Public Benefit Corporation we’re committed to giving back and being a force for good in the world so we can uplift the communities impacted by systemic injustice. To us, that’s what it means to Drive Good.

Drive

Good

What people are saying

LOOP Raises $21M Series A To Make Car Insurance More Equitable
In Forbes
October 4th, 2021
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Car insurance and more could get cheaper thanks to artificial intelligence
In Tech Republic
July 14th, 2021
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Car Insurance Rates Are Biased. Meet the Duo to Rewrite the Rules
In Next Advisor
April 6th, 2021
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More Recognition

‍ The LOOP Effect: How This Black Innovator Is Making Car Insurance Fair And Accessible
In People of Color in Tech
February 2024
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LOOP: Driving Change in Auto Insurance Pricing
In Harvard Business School
May 2023
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LOOP Co-Founder & Co-CEO, Carey Anne Nadeau, Shares Her Vision For The Car Insurance Industry Of Tomorrow
In Forbes
March 2024
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Car insurance that DRIVES GOOD.